Monday, 06 February 2012
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franchise
The reason why food cart franchising is a good business model is because you have the versatility to choose the type of food that you can sell. If you have a cart, you can sell almost any kind of food that is appealing to your target market. In this article, I will be showing you some of the most common types of foods that you can sell from your food cart.
Here are the types of foods that are normally being offered in food cart franchising:
Waffle - is a dough-based cake that has different fillings inside it. The reason why there are a lot of people who waffles is because people have different choices for the filling. There's ham and cheese, tuna, bacon, hotdog, and teriyaki. This is a very versatile food type, since you can offer several flavors at once.
Burger - the all-time favorite made affordable and accessible. If you are going to get into food cart franchising, you will get a chance to replicate a business model that will allow you to sell "super cheap" burgers that is appealing to people who are on a tight budget but are still craving for burger. Aside from this, burgers are also a great food for those who are looking for an easy-to-eat food that they can take anywhere.
Juice - although there are groups of people who are not into drinking juices, your target market is literally limitless. Thousands of people are passing by your cart, and chances are they are looking for something ice-cold and something that can quench their thirst. Unlike waffle and burger that targets people who are looking for it, juices are targeting everyone.
Shakes - similar to juices, shakes are also very appealing to people. Although shakes are seasonal, you will still be able to cash-in on this business model if you were able to hit the right spot at the right time. From spring to fall, people are always, almost every day, looking for a refreshing drink.
Noodles - easy to prepare, easy to serve, and easy to eat. These are some of the reasons why noodles are always a hit for everyone. Not only does it offer different flavors, the profit margin for selling noodles is also huge, especially if you are replicating a successful business model. As a matter of fact, almost every food cart franchising company offers a noodle stand, showing how viable this product is.

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franchise-philippines
This month I'm sharing some franchising advice that I've given to franchisers through the years. These tips are a result of my reflections on the industry, and are dedicated to both old and new franchisers.
oWalk, don't run. Launching too many branches within a short period is risky. As a franchiser, you may be able to put up many branches, but that would also mean facing many concerns within your company and with franchisees. Protect your business and your brand by pacing yourself. Don't be reckless by trying to grow too fast.
oQuality speaks louder than quantity. It's much better to branch out with a few well-chosen franchisees. Selecting franchisees carefully and keeping their number manageable means giving them the support they deserve. Satisfied franchisees will only be too happy to convey their satisfaction to customers.
oBy your fruits you will be known. Franchisers who persevere and focus on their products and services and provide consistent quality service will go a long way.
oWin with the mighty W-O-M. W-O-M stands for Word-of-Mouth + Text. Franchisers ought to exert all effort in communicating to employees and franchisees the importance of satisfying customers all the time. If you are a franchiser, start by asking yourself how your people answer the telephone. Are they doing it correctly?
oAn apple a day keeps the doctor away. Being on top of day-to-day operations will stop your small concerns from turning into full-blown problems. Constantly check on your managers and franchisees to know what's going on and provide a hotline for any serious concerns the raise.
oSeek and you will find. Finding the right franchisee is difficult especially if you keep looking in the same places. Participating in provincial trade shows may prove fruitful. In my experience, there are many passionate and qualified franchisee applicants in the provinces. Settling for people with minimal qualifications may be dangerous especially if they are merely investing.
oDo unto others what you want others to do unto you. The Golden Rule applies to all life situations, including business. Treat customers, employees, franchisees and suppliers honestly and respectfully. One franchiser I admire addresses everybody - regardless of rank or stature - with either a "Sir" or a "Ma'am" before their first name, which makes the person being addressed feel important. Of course, you have to be sincere when you do this; otherwise it will show.
oKiss and make up. In a franchiser-franchisee relationship, there will always be moments of misunderstanding. It is best that you, the franchise, make the first move to patch things up to stop any problem from getting worse.

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franchise-in-the-philippines
The Philippines is considered one of the third world countries due to the never ending global financial crisis and the nonstop political issues. However, these are also the very same problems that aroused the people's mind to end the anguish faced by the country - through franchising.
Do you know that the Philippines is now dubbed as the "franchising hub of Asia"? And rightfully so! Franchising business is now one of the most outstanding and successful businesses in the Philippines. From food to clothing to health and wellness, and now tourist-related franchises, the Philippines is indeed making its way to the top!
Consider this - during the 1980s there were only about 50 brands being franchised. But now, that figure has significantly multiplied - we now have about 1000 brands franchised in the country to date! According to credible sources, the Philippine franchise business plays a significant role in improving our economy. In fact, it contributes about $6.6 billion or five percent of the Philippine GDP and provides employment to more than one million Filipinos. This fact alone clearly shows how franchising is making a great difference for the country and its people.
Some of the currently top franchise businesses in the country are:
* Food cart and kiosk franchises as well as fast food chains such as Jollibee, McDonald's, KFC, among others.
* Service-type franchises like car wash, printing shops and call centers
* Personal care franchises
* Bars and Cafes (e.g. Starbucks)
* Bakery and Food Store franchise
* Education and Training Franchise
* Water Refilling Franchises
Imagine, there's just about a franchise business in the offing in all these and much more! With a 90% success rate, it's no surprise that franchising is on the rise!
You can also have your own top franchise business. Putting one up doesn't really mean that you have to put large amount money out. Nope, it's not all about the money! It's really more about your knowledge of running a business. It's all about having a feel for what products will make a big hit and identifying your market - your future customers.
So what franchise should you choose? Well, it's best to select the franchise that you're mostly interested at, especially the one you commonly use at home or at work, like what the top franchises offered for example. How can you make your franchise grow if you're not even interested with it, right?
Then, when you've decided, do some research and widen your knowledge about the franchise as well as your market for a successful business offer. Knowing the location and cost requirements is also part of plan.
You only need to be creative and patient, and you must be optimistic and have passion with what you are doing. With these qualities, any business can surely grow and be successful in time. Franchise business in the Philippines is now a big hit and still continuing to grow leading the country and its people to its greater good.
See what franchise business suits you. Now is the time for you to start one.



